LL PROJECTS

Guests celebrated the Highland Park Village Boutique Opening in on May 5th, 2025. In this two-part event, VIPS were flown from F1 in Miami on private aircrafts to Dallas and treated to an intimate luncheon at Terry Black’s BBQ. The lunch featured BBQ classics with an elevated twist, and a live acoustic music performance by Calden Allen.

A store opening party followed the luncheon at the store. Guests enjoyed passed hors d’oeuvres and custom cocktails by Chef Justin Box while exploring the Richard Mille boutique. Upon leaving the event, they received a special edition scarf.

I spearhead local partnerships and events for Levi’s to drive market awareness and sales to the DFW store.

Angel Studios celebrated the premiere of “The Last Rodeo” featuring Neil McDonough with a Rodeo themed after party in Ft, Worth featuring a food trucks, 6 live bands and fun activations like bull riding, live animals and games.

During Formula 1 Race Week, American Express Presents Carbone Beach returned to Miami Beach, this year with an incredible roster of performances by Diana Ross, Gipsy Kings, Diddy (with Busta Rhymes), and Lauryn Hill. This was a large-scale high-touch production with a lot of moving parts by 4WRD: A Brand Evolution Collective with Proof Media Mix, as well as the Major Food Group team. With tickets at $3,000 per person, there was incredible food by Mario Carbone, white-glove service, a beautiful space, and A-list talent. Attendees included Jeff Bezos, Future, Mike Tyson, LL Cool J, Ivanka Trump, Lindsay Vonn and Lukas George.

In March 2023, The Bloomberg Media ESG House @ SXSW was the destination for global tech and creative industry leaders to convene while sharing ideas, inspiring dialogues and amplifying innovations into action.

Prominent executives and changemakers lead discussions on relevant topics that were top of mind for attendees while providing opportunities for people to connect and collaborate. The Bloomberg ESG House served as hub for impactful conversations by influential people to drive meaningful change in their industries.

Amazon partnered with Old Spice for a barber shop themed pop up at universities across the US. The activation allowed guests to explore the products they could utilize to achieve a certain hairstyle. Each person received personalized stying advice and a pommade sample

Choctaw Casinos sponsored the Ranger Tex Gala. This event featured a Choctaw exclusive VIP cocktail party and custom photo booth opportunity. Guests enjoyed dinner, dancing, a silent auction and a performance by Tim McGraw.

The seventh annual Hamptons Paddle & Party for Pink raised over $1.4million for the Breast Cancer Research Foundation (BCRF). 

The two-part summer event was co-chaired by Maria & Larry Baum, Lisa Pevaroff-Cohn & Gary Cohn, Jackie & Bippy Siegal, and hosted by Emmy-winning American sportscaster and television personality, Jill Martin. The day began with a WPA-sanctioned morning paddle race and ended with a festive sunset soirée. For the first time ever, both events took place at Havens Beach in Sag Harbor, NY. 

Party guests included Christina Steinbrenner, Claire Florence, the event’s producer Colin Cowie, Darcy Miller, Harvey Spevak, Lisa & David Klein, Lisa & Ted Harbert, Nicole Miller, Sandra Ripert, and Shelly Brown.

As a sponsor of the event, Karma Automotive had a vehicle displays, test drives and provided board members with cars to drive to the event.

Awards season kicked off in Los Angeles at the Variety Awards Nominees Brunch presented by Karma to benefit the Motion Picture and Television Fund. The event was hosted by Damien Chazelle, Ava Duverney, Jeffrey Katzenberg, Jeremy Kleiner, Adele Romanski, Marc Platt and Justin Timberlake. An A-List crowd walked the red carpet, mingled and sipped cold pressed Juice Here beverages at the Karma Juice Bar to the music of DJ Daisy O’Dell.

The Karma Revero was prominently featured in a high traffic area, where celebrities stopped to take a photo with the car and speak to a product specialist.  Guests included: Justin Timberlake, Thandie Newton, Matt Bomer, Sophie Turner, Aldis Hodge, Missi Pyle,  Danielle Brooks, Laura Carmichael, Natalie Dyer, Matthew Modine, Uzo Adaba, and Taryn Manning.

Karma Automotive introduce the Revero at their first stand at The Quail. The custom designed and fabricated greeted auto enthusiasts and collectors. Designers were on hand to explore vehicle customization and materials. An live artist painted a Karma Revero over the course of the day. Throughout the day, guests were treated to various offerings such as fresh pressed juices, coffee and cocktails.

As the official automotive partner of Santa Barbara Polo, Karma Automotive had a significant presence during the season. During each match, the Karma Revero lead the “Pony Parade” and had surpise and delight moments with ice cream during the divot stomp. Each weekend test drives were offered to all guests. The Karma VIP hospitality tent offered an escape from the sun, with seating, food and beverage,

Karma Automotive premiered the Karma Revero at the Greystone Concours D’Elegance, an annual event held at the historic Greystone Mansion in Beverly Hills.

As a title sponsor, at the kickoff event, Karma had 2 vehicle displays and beautiful girls distributing Compartes “California Love” chocolate bars in honor of Karma’s california origins.

At the Concours, Karma’s display featured vehicles, product specialists to educate guests and a coffee bar with customized foam printed coffees with the Karma logo and Revero.

In Goop Health a female personal wellness summits geared toward exploring and optimizing physical, mental, emotional, spiritual, and relational well-being. Gwenyth Paltrow’s company brings together. varied experts, leading thinkers, trusted practitioners, and cutting-edge scientists.

As a sponsor of the event, Karma Automotive partnered with a celebrity florist to create a dramatic live floral arrangement which exploded out of the trunk of the car. Karma’s photo charging stations provided a nice resting area for people to rest and charge their phones.

Variety’s annual Power of Women New York event celebrates some of the most philanthropic women in the entertainment industry and their causes. Variety identifies leading women in entertainment who are dedicated to improving the community through the worthy causes they support. Jim Taylor presented Gayle King for her work with SEO Scholars. 

As the official Media Sponsor of the US Open Polo Championship in partnership with the USPA and the International Polo Club Palm Beach, T & C hosted an exclusive hospitality experience in partnership with Chateau d’Esclans, Karma Automotive, Lugano diamonds and NetJets offering more than 200 affluent and influential guests a premium viewing experience.

The weekend kicked off with a T & C Toast to the Finals  Co-Hosted by T & C VP Publisher/Chief Revenue Office Jennifer Levene Bruno and IPC owners, Katherine & Mark Bellisimo.  The T & C Polo House featured an invitation-only hospitality experience for more than 150 guests at the IPC Pavilion. For the US Polo Championship finals, T & C had an exclusive VIP area with hospitality and seating.

This event gave prominent exposure to Karma amongst an affluent, discerning audience with average HHI of $500k and average net worth of  $5 million.

GAP celebrated the opening of their 555 Michigan Avenue Store in Chicago with three concerts featuring Cults, Bad Suns, Cathedrals, and Best Coast. The events featured cocktails, shopping, hors d’oeuvres and music performance. The series culminated in a final performance by Best Coast the the Virgin Hotel

The Vans US Open of Surfing is a large nine-day action sports festival and surfing competition held annually in Huntington Beach, California. It features surfing, skateboarding, and BMX competitions, as well as family-friendly activities, product demos, and more.

As event marketing manager, I managed all event sponsors, including Vans, Samsung, GoPro, Pacifico, FIAT, Jeep, and many more. I also built a complete sustainability program, created and curated the food/hospitality area.

As the official vehicle of the GRAMMYs, Hyundai featured vehicle displays, onsite branding and VIP shuttles for all nominees.

American Express presented an exclusive Cardmember-Only Viewing Event and Designer Discussion for Fashion’s Night Out: The Show, the first-ever Fashion’s Night Out Runway Show and the largest public fashion show in New York City history. 

The exclusive event took place at Alice Tully Hall and provided style savvy Cardmembers with another way to experience the memorable evening and be part of the excitement at Lincoln Center. Prior to the start of the live viewing event, Vogue’s European Editor at Large Hamish Bowles moderated a special panel discussion featuring top fashion designers Tory Burch and Alexander Wang, and Jenna Lyons. The trio of industry-leading voices offered their personal insights into the industry, discuss upcoming trends and provide additional information around the evening’s unique runway experience.

Featuring over 150 looks, the exclusive viewing event offered Cardmembers a spectacular vantage point to view the entire runway production on an entirely new level.

The Conde Nast Traveler Global Tasting Tour presented by Mastercard Priceless featured 14 dinners in 3 cities: New York, Chicago and Los Angeles,  These intimate dinners at award winning restaurants with world renowned chefs gave card members a once in a lifetime, one night only experience.  

Guests not only enjoyed a special menu of international food from noted chefs, but at some special dinners they even got globetrotting tips from one of the Condé Nast Traveler top travel specialists.

The tour kicked off  in Madison Square Park, where some of our city's top culinary minds—including Dani García of Manzanilla, Hooni Kim of Hanjan, and Marc Vidal of Boqueria - offered bites of their signature cuisines. Throughout the rest of the month, card members could buy tickets for additional unique dinner events at the chefs' individual restaurants. For example, Manzanilla presented a four-course feast of modern Spanish cuisine; Chef García came in from Spain for the night and he talked with one of CNT's travel specialists about the meal, his culinary techniques, and his home. There's was also a family meal at The Little Owl where kids had  a hands-on lesson in how to make meatballs from Joey Campanaro while parents learn the secrets to effortless multi-generational travel from Consumer News Director Wendy Perrin.

Condé Nast Traveler celebrated The!May 2013 Hot List Issue with a star studded party hosted by Editor-in-Chief Klara Glowczewska and Publisher Carolyn Kremins, In partnership SBE Hospitality. Each year the editors roam the globe anonymously to discover the best hotels, spas, and bars culminating into the Hot List Issue. 154 properties that made the Hot List issue, were feted at the annual party that made its debut in Miami for the first time.

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Hermes celebrated the opening of their Men's NY Flagship store. 

W & Chanel Beauty hosted a Sublimage luncheon with Marisa Toccin Lucas and Jennifer Valoppi to benefit Women of Tomorrow at Soho House Miami. 

Vogue and Ralph Lauren hosted an event and book signing at the East Hampton Store for Holly Peterson's "The Manny."

TAG Heuer and brand ambassador Maria Sharapova hosted 20 guests consisting of top lifestyle media,  social media, trade, online and fashion editors at an evening cocktail party and seated dinner to launch Maria Sharapova’s new Beautiful Rebels campaign and the Formula 1.  Attendees included editors from if and Nylon.

Venue location was The Standard Hotel Garden Room, a hip downtown Manhattan hot spot. The area was elegantly branded with images of Maria Sharapova and TAG Heuer product, as well as displays to showcase new pieces from the Formula 1 Steel and Ceramic Colelction.  Beautiful Rebel photos were displayed on the walls.  A large retractable wall provided a dramatic backdrop – with an image of Maria on one side, and the Formula 1 Ceramic on the other.   The display vitrines and mojito bar were placed in the Terrace’s wading pool.   

Arrangements of cymbidium orchids accented the product. Oversized white couches with hot pink throw pillows, covered rattan lounges and dramatic bouquets of pink flowers added to the overall glamour of the event. 

Guests arrived at 7 PM for cockails and hors d’oeuvres, while enjoying Guests also were treated to passed BBQ canapés and beverages – including a signature pink Maria mojito – while they mingled by the pool and enjoyed music by renowned DJ Graham Funke.  A Fresh beauty area also was available to pamper guests. 

Following cocktails, the wall retracted to review one long dinner table decorated in “Beautiful Rebel” décor, with black leather place mats complemented by deep purple cymbidium orchids.  President Ulrich Wohn introduced honored guest Maria Sharapova and Jenna Fagnan. 

Jenna Fagnan opened the party by recounting recent highlights of Maria Sharapova’s tennis career and praising Sharapova as “one of the most formidable tennis players who embodies the true spirit of sports and glamour.”  After she was introduced by Fagnan, Sharapova and Fagnan discussed the innovative features of the new Formula 1, Carrera and Professional Sport Watch timepieces.  According to Sharapova, the ladies’ 27 mm diamond-laced Carrera is one of her favorite watches because “it is the ideal watch to wear for a night out on the town, but it is strong enough to wear on the tennis court.” 

Following remarks, guests had an opportunity to spend additional time with Sharapova and TAG Heuer executives.  Guests were provided with leather racing gloves as a gift. 

Versace and Vogue hosted an in-store event to celebrate Walk of Style with Young Friends of Save Venice, hosted by Adelina Wong Ettelson, Olivia Chantecaille, Tinsley Mortimer, and Alexandra Lind Rose. Five hundred guests enjoyed shopping, hors d’oeuvres from premier caterer by Tentation, and Pravda cocktails on all three floors of the beautiful 5th Avenue store, while listening to the music of DJ Matteo. Guests packed into the second floor to view a runway show of the Spring/Summer 2007 Collection and mingled at the Pravda bar. Soft lighting, white orchid flower arrangements, and lounge seating transformed the store into a cocktail party 

Chloe and Vogue hosted an in-store event celebrating the re-opening of the Chloe Madison Avenue store with the Guggenheim Young Collector’s Council, hosted by Claire Bernard, Piper Perabo, Jacqueline Sackler, Allison Sarofim, and Barbara Wilhelm. Three works that were going to be auctioned at the upcoming Guggenheim YCC Artist’s Ball were previewed at the event, including a piece by Ryan McGinness made with a vintage Chloe dress. Also on display around the store were samples from the Chloe Spring/Summer 2007 Collection by new designer Paulo Melim Andersson. Guests enjoyed champagne, cranberry apple cider martinis, and a fall menu of hors d’oeuvres by premier caterer Mary Giuliani, to the sounds of special guest DJ Helena Christensen. Upon their departure, guests received a Chloe brooch andthe November issue of Vogue.

Notable Guests: Hana Soupkova, Margherita Missoni, Ryan McGinness, Alexis Bryan, Zani Gugelmann, Tinsley Mortimer Adelina Wong Ettelson, Andrew Saffir, Daniel Benedict, Marina Rust Connor, Claire Bernard, Allison Sarofim, Elletra Rossellini Wiederman, Genevieve Jones, Jackie Astier, Jacqueline Sacker, Kate Schelter, Olivia Chantecaille, Mark Gilbertson, Kipton Cronkite, and Amanda Hearst. 

This in-store event celebrated Tate Britain’s recent exhibition, “How We Are: Photographing Britain,” hosted by Lucy Sykes Rellie and Euan Rellie, to benefit American Patrons of Tate. An installation of nine photos from the exhibit, which recently closed at the Tate Britain, debuted at the event and remained in both the Bleeker and Madison Stores from October 18th - 29th. Guests enjoyed cocktails and hors d’oeuvres by premiere caterer Mary Giuliani, while they perused the Mulberry Fall/Winter handbag and RTW collections. Actress Michelle Monaghan arrived with her Mulberry bag in-hand. Upon their departure, guests received a card entitling them to 20% any purchase in Mulberry stores. 

I facilitated the partnership for the exhibition, managed all event details and the client.

This private event at the home of Eva and Michael Chow feature a fashion presentation followed by dinner from Mr. Chows. Guests included Steven Spielber and Kate Capshaw, Eva Mendes, Diane Kruger, Charlize Theron and Jessica Simpson

This two part event feaured a kickoff shopping event to celebrate the opening of the Gucci East Hampton and a private dinner at Seinfeld's residence in Amgansett to benefit Baby Buggy. The beach "chic" events hosted by Jerry & Jessica Seinfeld featured a dinner with catering by Hank Tomashevsky, flowers by Kurt Rausch. 

Gucci sponsored the annual Museum of the City of New York’s Director’s Council Summer Party. The historical museum was drenched in pinch lighting and dramatic floral and candle displays